From the heart of Souss to the world - Celebrating authentic Moroccan craftsmanship
Salam! I'm Imad, born and raised in the vibrant region of Agadir. From wandering the colorful alleys of Souk Alhad as a child to founding Agadir Handmade, my journey has always been intertwined with our rich artisanal heritage.
I created Agadir Handmade to bridge the gap between the skilled artisans of Souss-Massa (Taroudant, Tiznit, Ait Baha, and beyond) and global appreciators of authentic craftsmanship. Too often, these master crafters remain unseen while their incredible work travels the world.
What began as childhood fascination with the natural dyes in my grandmother's weaving studio and the intricate patterns of Souk Alhad's pottery, has grown into a mission to showcase these treasures exactly as they're made - with patience, skill, and love.
Every product tells a story of its maker. We ensure fair compensation and proper recognition for our artisans.
Born from generations of craftsmanship in Southern Morocco
Connecting with master crafters across 12 provinces
Sharing authentic Moroccan crafts with 30+ countries
Every purchase helps preserve centuries-old techniques and supports local communities
Discover Our Collection